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Auto-Owners Insurance review 2025

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Edited by
Updated on Sep 25, 2025

Daily Tech Finance is always editorially independent. To help readers understand how insurance affects their finances, we have licensed insurance professionals on staff who have spent a combined 47 years in the auto, home and life insurance industries. While we adhere to strict , this post may contain references to products from our partners. Here's an explanation of . Our content is backed by Coverage.com, LLC, a licensed entity (NPN: 19966249). For more information, please see our .Our is to ensure everything we publish is objective, accurate and trustworthy.

Daily Tech Finance's take

Shoppers in search of affordable auto or home insurance through local independent agents in 26 states may find the best fit with Auto-Owners. 

Daily Tech Finance Score

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4.3
Rating: 4.3 stars out of 5
Daily Tech Finance Score

Daily Tech Finance Award winner

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  • Auto
    Avg. annual premium for full coverage $1,885
    Avg. annual premium for min coverage $490
    Home
    Avg. annual premium for $300k dwelling coverage $2,084
    Avg. annual premium for $750k dwelling coverage $4,118

News

What's new with Auto-Owners?

In October 2024, AM Best downgraded Auto-Owners’s financial strength rating from A++ (Superior) to A+ (Superior). While the A+ rating still indicates that Auto-Owners’ overall financial situation is positive, the downgrade reflects some struggles to repay claims in the past few years, likely due to supply chain issues, inflation and other pressures on the insurance and collision repair industries. 

Compare Auto-Owners with other insurers

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Auto-Owners

Auto-Owners
Rating: 4.3 stars out of 5
4.3
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Cost & ratings

Rating: 4.4 stars out of 5
4.4

Coverage

Rating: 4.2 stars out of 5
4.2

Support

Rating: 4.1 stars out of 5
4.1

AAA

AAA
Rating: 4 stars out of 5
4.0
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Cost & ratings

Rating: 3.9 stars out of 5
3.9

Coverage

Rating: 4.1 stars out of 5
4.1

Support

Rating: 4 stars out of 5
4.0

Erie

Erie
Rating: 3.9 stars out of 5
3.9
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Cost & ratings

Rating: 4.2 stars out of 5
4.2

Coverage

Rating: 3.8 stars out of 5
3.8

Support

Rating: 3.2 stars out of 5
3.2
OVERVIEW
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AAA may be better known for its roadside assistance packages and membership perks, but the company also offers solid home and auto insurance options and a long list of discounts. Membership is required though, so if you’d rather not commit to a membership, Auto-Owners might be the better insurance option.
If you prefer working with a local independent agent, Erie may offer the personalized customer experience you’re looking for. Like Auto-Owners, Erie’s policies offer robust coverage options. Coverage is only available in 12 states and Washington, D.C., though, so Auto-Owners might be better if you live outside of Erie’s coverage area.
STANDOUT FEATURES
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Briefcase Icon
Local agents available
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Geographic-focused coverage
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Additional AAA perks
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Erie Rate Lock stabilizes rates
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Includes pet coverage
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Roadside assistance
AVG FULL COV. AUTO RATE
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$2,294 $2,261
J.D. POWER AUTO SCORE
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701/1000 733/1000
AVG HOME RATE
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$1,949 $2,498
J.D. POWER HOME SCORE
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Not Scored 705/1000
AM BEST RATING
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A(Excellent) A+(Superior)

Auto-Owners car insurance review

If you’re looking for highly customizable car insurance coverage at an affordable rate, you may want to get a quote from Auto-Owners — provided you live in one of the 26 states where the company does business. In Daily Tech Finance’s annual analysis of the best car insurance companies nationwide, Auto-Owners came out on top for affordability, winning the 2025 Daily Tech Finance Award for Best Budget Auto Insurance Company.

In addition to standard coverage options and common endorsements like gap insurance and roadside assistance, Auto-Owners offers coverage for modified and converted cars, making it a good option for car insurance for drivers with disabilities. The company also boasts a broad range of discounts, including three distinct ways to save for younger drivers who may face higher premiums. 

Pros and cons of Auto-Owners car insurance

Green circle with a checkmark inside

Pros

  • Lifetime guarantee on auto repairs due to a covered claim if you take your vehicle to an approved shop
  • Emergency expense allowance will cover up to $500 for food, lodging and travel if you’re stranded after a covered claim
  • Lower-than-average premiums for full coverage car insurance
Red circle with an X inside

Cons

  • Lower-than-average J.D. Power scores for overall customer satisfaction and claims satisfaction
  • Not available nationwide
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Auto-Owners car insurance cost

On average, Auto-Owners charges $1,885 per year for full coverage car insurance and $490 per year for state minimum coverage, according to Quadrant Information Services. That’s 29 percent less than the full coverage national average cost of car insurance

Compare Auto-Owners car insurance rates

Auto-Owners consistently offers lower average rates than most competitors. However, each driver is different, and rates may vary significantly based on factors such as driver profile and location

$157
$41
$223
$75
$182
$61
$181
$49
$279
$82
$172
$50
$159
$57
$256
$81
$185
$60
$188
$62
$172
$50
$159
$57
$256
$81
$185
$60
$188
$62

Auto-Owners car insurance quotes by driver profile

Auto-Owners provides affordable average coverage for some customers with incidents on their driving history, such as speeding tickets or at-fault accidents. However, rate increases associated with these incidents can vary significantly depending on the details of the infraction or crash. 

Good driver, good credit
$1,885
$2,671
$5,854
$4,693
$2,170
$3,272
$2,561
$3,841
$3,789
$5,233
*All rates displayed are average annual rates.

Auto-Owners car insurance quotes by age

For younger drivers, who often pay the highest rates of any age group for both full and minimum coverage, Auto-Owners may be among the most affordable options. 

$4,457
$5,710
$3,438
$4,925
$3,703
$5,398
$2,489
$3,294
$1,951
$2,850
$1,885
$2,671
$1,715
$2,415
$1,885
$2,671
$1,715
$2,415
*All rates displayed are average annual rates. Rates are based on our good driver profile, with 16- and 18-year-old drivers added to their parents’ policy.
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Get personalized auto insurance quotes

Answering a few quick questions to check your availability with Auto-Owners
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Advertising disclosure
This advertisement is powered by Coverage.com, LLC, a licensed insurance producer (NPN: 19966249) and a corporate affiliate of Daily Tech Finance. The offers and links that appear on this advertisement are from companies that compensate Coverage.com in different ways. The compensation received and other factors, such as your location, may impact what offers and links appear, and how, where and in what order they appear. While we seek to provide a wide range of offers, we do not include every product or service that may be available. Our goal is to keep information accurate and timely, but some information may not be current. Your actual offer from an advertiser may be different from the offer on this advertisement. All offers are subject to additional terms and conditions.

Coverage.com, LLC is a licensed insurance producer (NPN: 19966249). Coverage.com services are only available in states where it is licensed. Coverage.com may not offer insurance coverage in all states or scenarios. All insurance products are governed by the terms in the applicable insurance policy, and all related decisions (such as approval for coverage, premiums, commissions and fees) and policy obligations are the sole responsibility of the underwriting insurer. The information on this site does not modify any insurance policy terms in any way.

Auto-Owners home insurance review

Despite the name, Auto-Owners doesn’t just sell auto insurance. Auto-Owners also received a high Daily Tech Finance Score of 4.3 out of 5.0 for its homeowners insurance product, which boasts the same balance of affordability and customization as its auto offerings. If you already have car insurance through Auto-Owners or are seeking affordable home and auto coverage, Auto-Owners may make the list of the best home insurance companies

On top of standard coverage types like dwelling, other structures and liability coverage, you may also have the option to add extras like identity theft coverage, home cyber protection, guaranteed home replacement, sewer backup coverage and equipment breakdown. In addition, the Homeowners Plus endorsement adds several add-ons, such as coverage for damage to your property caused by household appliances, with one endorsement.

Pros and cons of Auto-Owners home insurance

When comparing home insurance quotes, it’s important to consider factors other than price. Here are some of the pros and cons of Auto-Owners home insurance that we identified in our review:

Green circle with a checkmark inside

Pros

  • Numerous coverage options and discounts available
  • Very low NAIC Complaint Index
  • Local agents available to help you choose appropriate coverage
Red circle with an X inside

Cons

  • Not available nationwide
  • Digital tools aren’t as robust as those from some competitors
  • Lower-than-average J.D. Power rating for home insurance satisfaction

Auto-Owners home insurance cost

The average annual premium for an Auto-Owners home insurance policy with $300,000 of dwelling coverage is $2,084, according to data from Quadrant Information Services. Compared to the national average of $2,408, that’s 13 percent less than what average homeowners pay. 

Compare Auto-Owners homeowners insurance rates

Auto-Owners has comparatively low average homeowners insurance rates in the areas where it operates. This relative affordability could make Auto-Owners an attractive choice for many homeowners — but keep in mind that your own rates may depend on factors such as your home’s age and value.

$2,084
-324
$2,186
-222
$2,573
165
$1,248
-1160
$2,787
379
$2,073
-335
$3,257
849
$1,980
-428
$2,711
303
$2,498
90
$2,073
-335
$3,257
849
$1,980
-428
$2,711
303
$2,498
90

Auto-Owners home insurance quotes by dwelling coverage

Your dwelling coverage has a big impact on your premium. Compare average rates across dwelling limits from Auto-Owners.

$150K dwelling
$1,398
$1,442
$300K dwelling
$2,084
$2,408
$350K dwelling
$2,338
$2,724
$450K dwelling
$2,846
$3,357
$750K dwelling
$4,118
$5,237
*All rates displayed are average annual rates.
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Get personalized home insurance quotes

Answering a few quick questions to check your availability with Auto-Owners

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Your information is kept secure

Powered by Coverage.com (NPN: 19966249)

Advertising disclosure
This advertisement is powered by Coverage.com, LLC, a licensed insurance producer (NPN: 19966249) and a corporate affiliate of Daily Tech Finance. The offers and links that appear on this advertisement are from companies that compensate Coverage.com in different ways. The compensation received and other factors, such as your location, may impact what offers and links appear, and how, where and in what order they appear. While we seek to provide a wide range of offers, we do not include every product or service that may be available. Our goal is to keep information accurate and timely, but some information may not be current. Your actual offer from an advertiser may be different from the offer on this advertisement. All offers are subject to additional terms and conditions.

Coverage.com, LLC is a licensed insurance producer (NPN: 19966249). Coverage.com services are only available in states where it is licensed. Coverage.com may not offer insurance coverage in all states or scenarios. All insurance products are governed by the terms in the applicable insurance policy, and all related decisions (such as approval for coverage, premiums, commissions and fees) and policy obligations are the sole responsibility of the underwriting insurer. The information on this site does not modify any insurance policy terms in any way.

Auto-Owners life insurance review

Auto-Owners life insurance could be a good fit for policyholders who need coverage and already have their home or auto insured with the company. Auto-Owners offers a life multi-policy discount, which could earn you some additional savings on your auto or home policy if you also have an Auto-Owners’ life insurance policy

Auto-Owners offers several types of life insurance, including term life, whole life and universal life insurance policies, which means that there are multiple options for finding the right policy type for your needs.

Pros and cons of Auto-Owners life insurance

Green circle with a checkmark inside

Pros

  • Having a policy may qualify you for auto or home insurance savings
  • Several types of life insurance available
  • Licensed local agents can guide you through the life insurance process
Red circle with an X inside

Cons

  • No online quotes available
  • No endorsements advertised online
  • Does not advertise a no-medical-exam option

Compare life insurance providers quickly and easily

See which provider is right for you.

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This advertising widget is powered by HomeInsurance.com, a licensed insurance producer (NPN: 8781838) and a corporate affiliate of Daily Tech Finance. The offers and clickable links that appear on this advertisement are from companies that compensate Homeinsurance.com LLC in different ways. The compensation received and other factors, such as your location, may impact what ads and links appear, and how, where, and in what order they appear. While we seek to provide a wide range of offers, we do not include every product or service that may be available to you as a consumer. We strive to keep our information accurate and up-to-date, but some information may not be current. Your actual offer terms from an advertiser may be different than the offer terms on this widget. All offers may be subject to additional terms and conditions of the advertiser.

This advertising widget is powered by HomeInsurance.com, a licensed insurance producer (NPN: 8781838) and a corporate affiliate of Daily Tech Finance. HomeInsurance.com LLC services are only available in states where it is licensed and insurance coverage through HomeInsurance.com may not be available in all states. All insurance products are governed by the terms in the applicable insurance policy, and all related decisions (such as approval for coverage, premiums, commissions and fees) and policy obligations are the sole responsibility of the underwriting insurer. The information on this site does not modify any insurance policy terms in any way.

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Read our full methodology

At Daily Tech Finance, we strive to help you make smarter financial decisions. While we adhere to strict , this post may contain references to products from our partners. Here's an explanation of . Our content is backed by Coverage.com LLC, a licensed entity (NPN: 19966249). For more information, please see our

78

years of industry experience

10

licensed staff

34.5K

ZIP codes examined

120

carriers reviewed

Auto-Owners behind-the-login experience

Below is a sneak peek into the platform that Auto-Owners customers navigate to service their policy, access documents and more

Auto-Owners insurance experience


The above images were last updated on May 16, 2025

Frequently asked questions about Auto-Owners Insurance

Methodology

Rates

Daily Tech Finance utilizes Quadrant Information Services to analyze September 2025 rates for all ZIP codes and carriers in all 50 states and Washington, D.C. Rates are weighted based on the population density in each geographic region. Quoted rates for our base profile are based on the following characteristics and full coverage limits with bundling and paperless billing discounts applied: 

User Icon
40 year old
Single male and female driver
Logo for Brand name
2023 Toyota Camry
Primary vehicle
Credit Good Icon
Good credit score
Auto Insurance Guide Icon
Clean driving record
Briefcase Icon
Commutes 5 days

Bodily injury liability

$100,000 per person
$300,000 per accident

Property damage liability

$50,000 per accident

Personal injury protection

$100,000 per accident

Uninsured motorist bodily injury

$100,000 per person
$300,000 per accident

Collision deductible

$500

Comprehensive deductible

$500

To determine minimum coverage limits, Daily Tech Finance used minimum coverage that meets each state’s requirements. These are sample rates and should only be used for comparative purposes. Your quotes will differ.

If otherwise specified, the base profile has been modified with the following driver characteristics:

Other profiles

Daily Tech Finance Score

Our 2025 Daily Tech Finance Score for auto insurance considers key variables that our insurance editorial team determined impact policyholders’ experiences with an insurance company. These factors include a robust assessment of each company’s cost of coverage, product availability, financial strength ratings, online capabilities and customer and claims support accessibility. We grouped these factors into three essential categories — cost and ratings, coverage and savings, and support — which we then weighted in a tiered approach. 

Each category was assigned a metric to determine performance, and the weighted sum adds up to a company’s total Daily Tech Finance Score — out of 5 points. Our scoring model provides a comprehensive view, indicating when companies excel across several key areas and highlighting where they fall short.

50% Cost & ratings
 
30% Coverage & savings
 
20% Support
 
  • Tier 1 (Cost & ratings): To determine how well auto insurance companies satisfy these priorities, our team analyzed quoted premiums from Quadrant Information Services (if available), as well as any of the latest third-party agency ratings from J.D. Power, AM Best, Demotech and the National Association of Insurance Commissioners (NAIC). 
  • Tier 2 (Coverage & savings): We assessed companies’ coverage options and availability to help policyholders find a provider that balances cost with coverage. Additionally, we evaluated the discount options listed on each company’s website.
  • Tier 3 (Support): To encompass the many ways an auto insurance company can support policyholders, we analyzed avenues of customer accessibility along with community support. This analysis incorporated additional financial strength ratings from S&P and Moody’s and factored in a company’s corporate sustainability efforts.

Tier scores are unweighted to show the company's true score in each category out of a possible five points.

Rates

Daily Tech Finance utilizes Quadrant Information Services to analyze September 2025 rates for all ZIP codes and carriers in all 50 states and Washington, D.C. Quoted rates for our base profile are based on the following characteristics and coverage limits:

User Icon
40 year old
Married male and female homeowners
Logo for Brand name
2017 build year
Primary home
Credit Good Icon
Good credit score
Home Insurance Guide Icon
Clean claim history

Dwelling coverage

$300,000

Other structures coverage

$30,000

Personal property coverage

$150,000

Loss of use coverage

$60,000

Liability coverage

$500,000

Medical payment coverage

$1,000

The homeowners also have a $1,000 deductible, a $500 hail deductible and a 2 percent hurricane deductible (or the next closest deductible amounts that are available) where separate deductibles apply. 

These are sample rates and should be used for comparative purposes only. Your quotes will differ.

If otherwise specified, the base profile has been modified with the following homeowner characteristics:

Dwelling coverage:

  • Coverage A, Dwelling: $150,000, $350,000, $450,000, $750,000
  • Coverage B, Other Structures: $15,000, $35,000, $45,000, $75,000
  • Coverage C, Personal Property: $75,000, $175,000, $225,000, $375,000
  • Coverage D, Loss of Use: $30,000, $70,000, $90,000, $150,000
  • Coverage E, Liability: $500,000
  • Coverage F, Medical Payments: $1,000

Daily Tech Finance Score

Our 2025 Daily Tech Finance Score considers variables our insurance editorial team determined impact policyholders’ experiences with an insurance company. These rating factors include a robust assessment of each company’s cost of coverage, product availability, financial strength ratings, online capabilities and customer and claims support accessibility. We grouped these factors into three essential categories — cost and ratings, coverage and savings, and support — which we then weighted in a tiered approach. 

Each category was assigned a metric to determine performance, and the weighted sum adds up to a company’s total Daily Tech Finance Score — out of 5 points. Our scoring model provides a comprehensive view, indicating when companies excel across several key areas and highlighting where they fall short.

50% Cost & ratings
 
30% Coverage & savings
 
20% Support
 
  • Tier 1 (Cost & ratings): To determine how well home insurance companies satisfy these priorities, our team analyzed average quoted premiums from Quadrant Information Services (if available), as well as any of the latest third-party agency ratings from J.D. Power, AM Best, Demotech and the National Association of Insurance Commissioners (NAIC).
  • Tier 2 (Coverage & savings): We assessed companies’ coverage options and availability to help policyholders find a provider that balances cost with coverage. Additionally, we evaluated each company’s discount options listed on its website.
  • Tier 3 (Support): To encompass the many ways a home insurance company can support policyholders, we analyzed avenues of customer accessibility along with community support. This analysis incorporated additional financial strength ratings from S&P and Moody’s and factored in a company’s corporate sustainability efforts.

Tier scores are unweighted to show the company's true score in each category out of a possible five points.

Written by
R.E. Hawley
Senior writer, Insurance
R.E. Hawley is a senior writer for Daily Tech Finance. Prior to joining Daily Tech Finance’s insurance editorial team in 2024, they worked as senior writer for a popular car ownership and insurance comparison app, leading a team of over a dozen writers in creating customer-focused financial advice content on topics ranging from insurance to vehicle reliability and auto loan refinance. R.E. holds a personal lines insurance license.
Edited by Senior editor, Insurance